Group 22 Alaffia

CURL ACTIVATING

ACTIVATE & MOISTURIZE CURLY TO KINKY HAIR

For curls, kinks and coils that pop and shine! Our sulfate- and paraben-free Curl Activating collection moisturizes,detangles and defines thick curls and kinky coils. Even the tightest textures love the unrivaled hydration and definition of this creamy curl collection. Plus, it elongates curls without leaving them tacky or greasy!

Curl Define Leave-In Conditioner

12.0 oz / $12.99
Curl Define Leave-In Conditioner
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Product Details

Made with fair trade and unrefined shea butter from our cooperatives in West Africa, and botanical extracts of comfrey and arnica, our Curl Activating Leave-In Conditioner hydrates, softens and improves elasticity. Natural minerals and vitamins smooth the cuticle, remove tangles, improve shine and reduce frizz. For curly to coily hair.

No sulfates, parabens, phthalates, silicones, mineral oil, artificial color or synthetic fragrance. Cruelty-free.

5% of Beautiful Curls sales are donated to our Alaffia Beautiful Arrival program, which helps provide maternal care to women of color in marginalized communities.

Curl Define Hydrating Oil, 2 oz

2.0 oz / $10.99
Curl Define Hydrating Oil, 2 oz
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Product Details

Made with West African baobab, monoi flower, castor and argan oils, our Curl Hydrating Oil replenishes hair's protective layer, softens even the driest curls and revitalizes damaged hair. For all curl types.

No sulfates, parabens, phthalates, silicones, mineral oil, artificial color or synthetic fragrance. Cruelty-free.

5% of Beautiful Curls sales are donated to our Alaffia Beautiful Arrival program, which helps provide maternal care to women of color in marginalized communities.

Curl Define Styling Cream, 8oz

8.0 oz / $12.99
Curl Define Styling Cream, 8oz
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Product Details

Made with fair trade unrefined shea butter from our cooperatives in West Africa and herbal extracts, our Curl Define Styling cream hydrates and elongates curls for maximum definition, while providing residue-free soft hold for natural styles of all kinds. Great for finger styling, twist-outs, braiding, and coiling. Curl activator for curly to coily hair.

No sulfates, parabens, phthalates, silicones, mineral oil, artificial color or synthetic fragrance. Cruelty-free.

5% of Beautiful Curls sales are donated to our Alaffia Beautiful Arrival program, which helps provide maternal care to women of color in marginalized communities.

Curl Define Control Custard

8.0 oz / $12.99
Curl Define Control Custard
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Product Details

 

Made with fair trade and unrefined shea butter from our cooperatives in West Africa, and botanical extracts of comfrey and arnica, 

our Curl Control Custard is a styling cream that protects and hydrates the hair shaft, improves hair strength and promotes shiny, lustrous long-lasting, defining curls while controlling frizz. This residue-free formula provides a soft hold for natural styles of all kinds. Also great for finger styling, twist-outs, braiding, and coiling. For all curl types.

No sulfates, parabens, phthalates, silicones, mineral oil, artificial color or synthetic fragrance. Cruelty-free.

5% of Beautiful Curls sales are donated to our Alaffia Beautiful Arrival program, which helps provide maternal care to women of color in marginalized communities.

Curl Define Cream Shampoo

12.0 oz / $12.99
Curl Define Cream Shampoo
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Product Details

Made with fair trade and unrefined shea butter from our cooperatives in West Africa, and botanical extracts of comfrey and arnica, our Curl Activating Cream Shampoo gently cleanses the scalp and hair without stripping natural oils. Your hair will have unrivaled moisture for maximum curl activation and retention, without the frizz. For curly to coily hair.

No sulfates, parabens, phthalates, silicones, mineral oil, artificial color or synthetic fragrance. Cruelty-free.

5% of Beautiful Curls sales are donated to our Alaffia Beautiful Arrival program, which helps provide maternal care to women of color in marginalized communities.

Chebe Powder Deep Conditioning Mask - 8 fl oz

8.0 oz / $12.99
Chebe Powder Deep Conditioning Mask - 8 fl oz
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Product Details

Our new Strengthen collection highlighting Chebe powder is the perfect addition to Alaffia’s Beautiful Curls. This is the first line in the collection focused on a need state of strengthening hair. Many consumers with curls typically do the most manipulation as they are willing to color/chemical treat their hair, do protective styling and also cause heat damage by going from curly to straight. Chebe powder is a unique commonly used North African ingredient, used for centuries to aid in hair growth and reducing shedding and breakage. This collection with a blend of ingredients also including Moringa and Shea Butter help nourish, strengthen and protect all curls. Help strengthen and protect your curls no matter the style with this new Beautiful Curls collection

  • Thick, nourishing mask helps to strengthen and protect curls between protective styles
  • Revitalizes heat-styled hair by moisturizing hair and scalp
  • Excellent replenisher for dry, thirsty curls
  • No sulfates, no parabens, no phthalates, no synthetic fragrance, no artificial color, no mineral oil, and never tested on animals

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